"In a world where being good isn't good enough, Dr. Cooper provides the five keys of inspiration and science for surpassing everyone's expectations of you - including your own!He teaches how to seize important moments of opportunity to reach our full potential and live life the way we want by choosing what really matters: Direction- not motion, Focus-not time, Capacity-not conformity, Energy-not effort, Impact-not intentions.Dr. Cooper, a neuroscientist, combines the wisdom he's gathered over three decades of research, teaching and hands-on work with the latest scientific findings about how our brains work - and how to make them work better for us. Using a new neuroscience-based understanding of how to exceed expectations while reducing stress, this book provides the tools necessary to excel in this challenging world."